SHIFT introduces Archival, a limited edition series of drops celebrating the OG years of SHIFT. From Fro Daddy to Cinqmars, the series brings back some of SHIFT’s most iconic looks from the late 90s and celebrates the unique aesthetic that has separated us from the pack ever since. Keep it OG, keep it old school, and most importantly keep it SHIFT.The Archival WHITE LABEL Pants features the old school wordmark on the outer legs along with the iconic bars logo on knees.
Black & White
For the third installment of WHITE LABEL Archival drops, we saved arguably the best for last: a clean black-and-white kit that combines late-90s SHIFT branding with the modern feature set of WHITE LABEL. The jersey features the iconic SHIFT bars logo on chest with a subtle and small use of the modern SHIFT wordmark underneath. The 90s wordmark is then used on the upper arms, for a look that is striking and is sure to separate from the pack at your local track. It’s a modern classic so don’t sleep on this one to add to your collection.
Yellow & Navy
With the second drop in Yellow and Navy, we honor a true OG, the late Mike Cinqmars. Cinq, one of the originators of freestyle MX, made his mark not only on SHIFT but the entire sport and his legacy carries on to this day.
Green & Black
With the first drop in green and black, we pay homage to a gear set worn by Jeff Emig in 1997.The Archival WHITE LABEL jersey features the iconic SHIFT bars logo on the chest along with the old school SHIFT wordmark on upper sleeves for a look that has stood the test of time.
About WHITE LABEL Jerseys WHITE LABEL jerseys give you more of what you need and less of what you don’t through simplistic innovations such as moisture wicking, mesh side panels for ventilation, a drop tail to keep your jersey tucked in, and a relaxed roomier fit.
Durable, moisture wicking main body fabric
Mesh side panels for massive airflow
Athletic, low profile collar for increased comfort
Fade resistant sublimated graphics for long-lasting colorfastness
Premium screen-printed graphic application for a unique look and feel
Dyed main body fabric Drop tail keeps jersey tucked in
Relaxed fit for added comfort
Black & White
For the third installment of WHITE LABEL Archival drops, we saved arguably the best for last: a clean black-and-white kit that combines late-90s SHIFT branding with the modern feature set of WHITE LABEL. The jersey features the iconic SHIFT bars logo on chest with a subtle and small use of the modern SHIFT wordmark underneath. The 90s wordmark is then used on the upper arms, for a look that is striking and is sure to separate from the pack at your local track. It’s a modern classic so don’t sleep on this one to add to your collection.
Yellow & Navy
With the second drop in Yellow and Navy, we honor a true OG, the late Mike Cinqmars. Cinq, one of the originators of freestyle MX, made his mark not only on SHIFT but the entire sport and his legacy carries on to this day.
Green & Black
With the first drop in green and black, we pay homage to a gear set worn by Jeff Emig in 1997.The Archival WHITE LABEL jersey features the iconic SHIFT bars logo on the chest along with the old school SHIFT wordmark on upper sleeves for a look that has stood the test of time.
About WHITE LABEL Jerseys WHITE LABEL jerseys give you more of what you need and less of what you don’t through simplistic innovations such as moisture wicking, mesh side panels for ventilation, a drop tail to keep your jersey tucked in, and a relaxed roomier fit.
Durable, moisture wicking main body fabric
Mesh side panels for massive airflow
Athletic, low profile collar for increased comfort
Fade resistant sublimated graphics for long-lasting colorfastness
Premium screen-printed graphic application for a unique look and feel
Dyed main body fabric Drop tail keeps jersey tucked in
Relaxed fit for added comfort
